Privacy policy

Effective Date: 1 June 2022

Thecodedco Limited (“THE-CØDED”) is firmly committed to protecting and respecting your privacy. This privacy policy (together with our Terms and Conditions) details the basis on which any personal data we collect from you, or that you provide to us, will be collected, used and/or disclosed by us.

This privacy policy applies to all stores and mobile applications ("App") owned or operated by THE-CØDED. It also applies to THE-CØDED website located at www.the-coded.com, com (the "Site"). The stores, Site and the App shall be collectively referred to as the "Services." In this document, "we", "our" and "us" refer to THE-CØDED, and "you", "your" "user," mean users of the Services.

Please read the following carefully to understand how we collect, use and store your personal data. This privacy policy is incorporated into and made a part of our terms and conditions of Supply. By accessing or using our Services, you agree that you (or your parent or legal guardian) have read, understand, and are bound by the terms and conditions set forth herein.

For the purpose of the General Data Protection Regulation (GDPR) and the Data Protection Act 2018, the data controller is Thecodedco Limited of 2 Castleham Court, 180 High Street, Edgware, Middlesex, HA8 7EX, UK.

 

COLLECTING PERSONAL INFORMATION

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information

  • Examples of Personal Information collected:version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
  • Purpose of collection:to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
  • Source of collection:Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
  • Disclosure for a business purpose:shared with our processor Shopify.

Order information

  • Examples of Personal Information collected:salutation, first and last name, billing address, shipping address, payment information (including credit card numbers, email address, phone number and web site’s login details.
  • Purpose of collection:to provide products or services to you to fulfil our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, for record keeping purposes and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
  • Source of collection:collected from you.
  • Disclosure for a business purpose:shared with our processor Shopify, Zen Stores, GXO Logistics, EVRi (Hermes), Zonos. 

We process the following categories of data for marketing purposes if we have a legitimate interests or when you give us your consent: email address, name, gender, how you have reached our digital platform and the internet protocol (IP) address you have used, your login information, browser type and version, plug-in, operating system and platform, the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our support team.

We use your data for the following marketing purposes:

  • to enable us to administer any competitions or other offers/promotions which you enter into; 
  • to communicate with you in the event that any products or services you have requested are back in stock or unavailable; 
  • to communicate with you in the event that you have abandoned your online shopping cart; 
  • to carry out market research so that we can improve the products and services we offer; 
  • to track your activity on our digital platforms; 
  • to create an individual profile for you so that we can understand and respect your preferences; 
  • to personalise and improve your experience on our digital platforms; 
  • to personalise and/or tailor any communications that we may send you; 
  • for profiling purposes to enable us to personalise and/or tailor any marketing communications that you consented to receive from us;
  • to segment, test, analyse and model your details 

Social Media Targeting

We may collect some of your information using automatic data collection technologies as you navigate through and interact with our Services. This may include certain information about your equipment, browsing actions and patterns, including, IP address, login information, browser type and version, time zone setting, location, operating system and platform, products viewed, searched for or purchased, page response times, download errors, length of visit to certain pages, page interaction (scrolling, clicks, mouse-overs) and methods used to browse away from the page.

We may also participate in Facebook's ‘Custom Audience’ service from time to time. This service enables us to display to you personalized advertisements when you visit Facebook’s social media platforms. It works by converting your email address to a unique number that Facebook uses to match to unique numbers that Facebook generates from email addresses of its users. Where we use Facebook Custom Audiences, we will only include you if you have consented to receive marketing from us.

 

MINORS

The Site is not intended for individuals under the age of 16.   We do not intentionally solicit or collect Personal Information from children for any purpose. If you are under the age of 16, please stop using our Services.  If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

 

SHARING PERSONAL INFORMATION

Third parties acting on our behalf including our business partners or our Affiliates may use cookies, web beacons or other automatic data collection technologies:

  • to help us measure and determine how visitors use our Sites and the effectiveness of our Sites; 
  • to help us improve and optimize the products and services we or our business partners or Affiliates offer; and/or 
  • to collect your non-personally identifiable information regarding your online behaviour to provide you with use-tailored and targeted advertisements. 

We may share information that we collect about you with our business partners, suppliers, sub-contractors, marketers, advertisers and advertising networks for marketing and advertising purposes, which may include: (i) sending you direct mail or emails about their products, services, sales, promotions events, news and store openings that may interest you; or (ii) serving ads or adverts that may interest you; or (iii) for data analytics that assist in the improvement and optimisation of products, Services and the Site.

For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here:https://www.shopify.com/legal/privacy.
  • We may share your Personal Information to comply with applicable laws and regulations, to respond to any legal action or other lawful request for information we receive, or to otherwise protect our rights.

If you have given us your consent, you can change your mind at any time by unsubscribing or by adjusting your preferences. 

 

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

 

USING PERSONAL INFORMATION

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfilment of your order(s), and keeping you up to date on new products, services, and offers.

LAWFUL BASIS

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

  • Your consent;
  • The performance of the contract between you and the Site;
  • Compliance with our legal obligations;
  • To protect your vital interests;
  • To perform a task carried out in the public interest;
  • For our legitimate interests, which do not override your fundamental rights and freedoms.

RETENTION

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information.

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

For more information on your right of erasure, please see the ‘Your rights’ section below.

AUTOMATIC DECISION-MAKING

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

  • Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
  • Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

 

YOUR RIGHTS

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.

Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

You can withdraw your consent and opt out of receiving marketing emails from THE-CØDED, by following the instructions in the email, or by logging into your online account.

Please note that if you decide to opt out, it may take a few days to process your opt-out request and that you may continue to receive promotional or marketing materials during this time. Also, please note that opting out of receiving will not preclude us from sending you other types of non-promotional messages, such as emails confirming transactions.

You have an option to correct and update your account information when you are logged into your account.

 

COOKIES

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor. 

We use the following cookies to optimize your experience on our Site and to provide our services.

COOKIES NECESSARY FOR THE FUNCTIONING OF THE STORE

Name

Function

_ab

Used in connection with access to admin.

_secure_session_id

Used in connection with navigation through a storefront.

cart

Used in connection with shopping cart.

cart_sig

Used in connection with checkout.

cart_ts

Used in connection with checkout.

checkout_token

Used in connection with checkout.

secret

Used in connection with checkout.

secure_customer_sig

Used in connection with customer login.

storefront_digest

Used in connection with customer login.

_shopify_u

Used to facilitate updating customer account information.

REPORTING AND ANALYTICS

Name

Function

_tracking_consent

Tracking preferences.

_landing_page

Track landing pages

_orig_referrer

Track landing pages

_s

Shopify analytics.

_shopify_fs

Shopify analytics.

_shopify_s

Shopify analytics.

_shopify_sa_p

Shopify analytics relating to marketing & referrals.

_shopify_sa_t

Shopify analytics relating to marketing & referrals.

_shopify_y

Shopify analytics.

_y

Shopify analytics.

 

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

 

DO NOT TRACK

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

 

THIRD PARTY SITES

Our Services contain links to other sites, such as social networking platforms. Please be aware that we do not endorse and are not responsible for the privacy practices of such other sites. The privacy policy presented here does not apply to such sites. If you have any questions about these other companies' data practices, you should review their individual privacy policies.

 

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

 

CONTACT

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@the-coded.com. 

Last updated: 01/06/2022

 

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority, including the Information Commissioner’s Office. You can contact your local data protection authority, or our supervisory authority here: https://ico.org.uk/make-a-complaint